Zhang Yu

Founder of Shanghai COC Design Agency

Initiator of Yin Zhuo

With over two decades of experience in the design industry

His portfolio spans diverse fields,embracing a wide array of creations
Imbued with reverence for traditional culture
Yet embodying the exploration of modern aesthetics
He has consistently been honored with prestiglous awards
Including the iF Award by the German Design Council
Red Dot Design Award,MUSE Design Awards from the United States
And French Gold Design Awards,for multiple consecutive years
Dedicated to striking a harmonious balance between iovation, functionalty,and aesthetics in design
He genuinely prioritizes the equilbrium of design,craftsmanship,and materals
As well as the needs and emotions of the end-users
Demonstrating a profound commitment to holistic design excellence